Reports & Analysis · Runs in your browser · Free

E-E-A-T Content Review Checklist

Review a page against 12 questions based on Google's E-E-A-T guidance and get actions for the gaps.

What this tool does

A structured self-review of Experience, Expertise, Authoritativeness and Trust signals that reviewers and Google's quality rater guidelines emphasise.

Who should use it

Editors, site owners and agencies reviewing content quality, especially before applying for ad programmes.

How it works

You answer each question honestly for a specific page. Unticked items return a recommended action. E-E-A-T is a concept, not a score: this tool only organises the review.

How to use it

  1. Enter or paste experience: the content shows first-hand use, testing or real examples in the form.
  2. Adjust the options below the main box if you need to; the defaults suit most cases. Use "Load example" to see how input should look.
  3. Press the run button. Processing happens instantly in your browser.
  4. Review the result panel, then copy or download the output if the tool offers it. Use Reset to start over.

Practical example

A review that leaves "author background" and "sources" unticked returns two actions to add an author bio and citations.

Understanding the results

The completion figure counts your ticks and is not a Google metric. Concentrate on the specific gaps.

Limitations

E-E-A-T is not a direct ranking factor with a score. Nothing here is verified by the tool.

Accuracy and report transparency

Results are computed in your browser from exactly what you enter. Deterministic steps (counting, parsing, encoding, validation) are verified by an automated test-suite with known answers. Where a method is a heuristic, the result panel says "estimated". No external data is used and nothing is invented.

Privacy

Your input never leaves your device for this tool. We count anonymous events (tool opened, run, copied) without storing what you typed. See the Privacy Policy.

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Frequently asked questions

Does Google measure E-E-A-T?

Google says its systems try to reward content that demonstrates these qualities, but there is no E-E-A-T score you can check.

Is my data sent to your server?

No. This tool runs entirely in your browser, so the text or files you enter stay on your device. We do record anonymous counts of how often each tool is opened or run (no input data) to see which tools are useful.

How accurate are the results?

Counting, parsing, encoding and validation steps are deterministic and covered by automated tests with known answers. Anything based on a heuristic is labelled "estimated" in the result panel.

Is this tool really free?

Yes. There is no account, limit or paid plan. The site is supported by advertising, which is disclosed on our Advertising Disclosure page.

References